Course Brief
The world is moving into an era driven by the fast changing information and communication upgrading its content. The objective of this course is to provide broad based education, in-depth knowledge and understanding of the mass media, provide students a combination of strategic and tactical knowledge of communication and empower students with a range of skills and a high level intellectual and professional competence focussing in Verbal, Written and Analytical skills. Degree in BA JMC provides ample job opportunities like journalist in print media, PROs in corporate and government organizations, Programme producer, researcher, script writer, Radio Jockey,, News reader, Anchor, reporter in television, camera and lightning operator, Production assistant in cinema, media planner in advertising and many more.
SEMESTER-I:
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- B01 Language & Cultural Studies
- B02 Introduction to Mass Communication
- B03 Practical / Viva-voice
SEMESTER-II:
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- B04 Role of Social Sciences in Mass Communication
- B05 Introduction to Journalism
- B06 Practical / Viva-voice
SEMESTER-III:
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- B07 Message & Mass-Media Audience
- B08 Basics of Reporting and Editing
- B09 Practical / Viva-voice
SEMESTER-IV:
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- B13 Basics of Advertising & Public Relations
- B14 New Media
- B15 Practical / Viva-voice
SEMESTER-V:
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- B10 Computer Application
- B11 Photography
- B12 Practical / Viva-voice
SEMESTER-VI:
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- B16 Writing for Radio and TV
- B17 Mass-Media & Contemporary Social Issues
- B18 Practical / Viva-voice